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https://supercharge.business > Google Adwords
What is Google Adwords? - Supercharge Interactive
12 Jan 2022 — What is Google Adwords? It is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
https://supercharge.business > Google Adwords
Supercharge Interactive provides Google SEM services
We'll get in touch with you for a consultation to learn more about your current website or existing campaign and the issues you're experiencing, and your long-term goals. After that, we'll narrow down the possible keywords for your campaign. We'll need to check the website while doing this because the campaign will begin there.
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What is SEM?
Search engine marketing (SEM) is a digital marketing strategy used to increase the visibility of a website in search engine results pages (SERPs)
https://supercharge.business > SEM
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What is PPC?
Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked.
https://supercharge.business > PPC
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What is Search Campaign / Search Ad?
Search campaigns allow you to place ads across Google's vast network of search results. You can show ads to people actively searching online for your products and services.
https://supercharge.business > Search Campaign
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What is Display Campaign / Display Ad?
Display campaigns serve visually engaging ads on the Google Display Network. The Display Network helps you reach people as they browse millions of websites, apps, and Google-owned properties (such as YouTube and Gmail).
https://supercharge.business > Display Campaign
https://supercharge.business > SEO
What is SEO?
SEO stands for "search engine optimisation," which is the practice of employing methods to assist a website or piece of content to rank higher on Google. To simplify things, it is the practice of improving online content to appear at the top of search engine results pages when individuals look for certain product keywords.
https://supercharge.business > SEM vs SEO
SEM vs SEO
The primary distinction is that SEM traffic is generated through paid advertising, whereas SEO organic (unpaid) traffic is tracked and analysed. SEO is the most effective long-term marketing approach. Websites may receive 24/7 free traffic and take complete advantage of search engine optimisation. SEM only works when you pay for it.